Vendasta / Marketplace / Products / MatchCraft
All your ads. All your channels. All AI-optimized with MatchCraft.
With a single platform for search, social, and display, Vendasta MatchCraft helps you track performance, simplify campaign management, and automatically move budget where it performs best.
Streamline your digital advertising. Deliver exceptional results.
MatchCraft makes it easy for you or your advertising teams to turn ad spend into valuable conversions.
Unified cross-channel control
Ad spend optimization
Time-saving automations
Transparent reporting
Expertly managed service
Quickly create and optimize campaigns using advanced AI capabilities
Leverage MatchCraft’s AI-powered advertising solutions to streamline ad creation and optimize campaign performance. From intelligent ad spend allocation to automated ad campaign management, MatchCraft’s AI ensures your ads perform at their best.
- AI-powered campaign creation
- Intelligent ad spend allocation
- Conversion optimization
- Automated responsive search ads
- Responsive display ad suggestions
Manage every ad channel under one roof
Streamline campaign management across search, social, and display with a unified platform built for scale. Cross-channel execution and optimization become simpler—so you can run better campaigns across accounts using familiar tools like Facebook and Google Ads.
Ad performance that pays off
Focus ad spend on what works. Drive conversions with high-intent keywords that maximize return on ad investment across search, social, and display.
Save time and allocate smarter with AI
Tap into intelligent automation for tasks like site link, keyword, and ad copy suggestions—while AI allocates budget to the ads driving the best results.
Turn clicks Into leads automatically
Capture leads from ad campaigns and route them through Vendasta’s CRM—or sent to a third-party system—using connected tools like forms, call tracking, and AI chat. That means faster follow-up, fewer missed opportunities, and better ROAS.
Know what every dollar does
Gain full visibility into how your campaigns perform. With transparent insights into spend, pacing, and results, you can optimize with confidence and give clients the clarity they expect.
Search
Maximize ROI with MatchCraft Search, where you can create, manage, and optimize search ad campaigns on Google and Bing at scale.
Powered by intelligent bidding algorithms, our technology saves you time and money while delivering great results. Access our proprietary keyword and ad copy library covering 2,500+ categories for SMBs in 22+ languages, expertly localized for authentic market resonance.
Video
Transform your ad strategy with MatchCraft’s Video Ads tools, offering unparalleled YouTube ads management and reporting.
Simplify campaign creation with easy-to-use tools, full-service support, and consolidated, actionable insights. Easily scale video ad fulfillment and track video ad performance alongside paid search, social, and display advertising campaigns.
Social
Increase return on investment with One-Click Optimization, which analyzes sets of data and makes smart recommendations to maximize visibility and engagement.
Advanced automation saves campaign managers hours of manual effort, allowing for more time to scale across advertiser accounts and stay competitive in the dynamic social media landscape.
Shopping
Boost retail sales with Shopping ads, the ultimate solution for inventory
and feed-based campaigns.
Designed for retail advertisers, our Shopping ads feature streamlines campaign creation and optimizes bids in real-time based on product lines, SKUs, promotions, seasonality, and customer lifetime value.
Display
Increase brand and product awareness with MatchCraft’s Display Ad management, a smarter way to reach new customers and retarget past customers.
Our AI-powered platform fine-tunes ad placement and targeting, driving higher conversions and maximizing the impact of your campaigns.
Auto
Showcase and sell new and used vehicles with MatchCraft's Auto Ads, built exclusively for car dealers.
Our platform leverages real-time inventory updates to automatically generate highly targeted ads, keywords, and URLs tailored to your dealership’s specific offerings.
With industry-specific attributes like make, model, year, and vehicle type, Auto Ads ensure your campaigns reach the right buyers at the right time - keeping your dealership one step ahead in a competitive market.
MatchCraft Managed Services
Why have Vendasta’s team run your digital ads on MatchCraft?
Our experts handle setup, optimization, and reporting, saving you time and effort. MatchCraft’s AI ensures effective targeting, better results, and helps your agency focus on client relationships and growth.
Whether it’s search ads on Google and Bing, display ads across millions of websites, or social media advertising on platforms like Facebook and Instagram, our solutions are designed to maximize ROI and meet diverse client needs.
Different services for any business type
Every client has unique advertising goals, and we provide flexible service levels to meet their specific needs.
From our fully managed MatchCraft Managed Ads Campaign to fast and low-touchpoint MatchCraft Express Ads, we offer scalable solutions that align with different budgets and business objectives. With a range of targeting capabilities and performance tracking, you can confidently deliver value to each client, no matter their industry or growth stage.
Ongoing campaign support
Once your campaigns are live, our work is just beginning. Vendasta’s team provides continuous optimization and proactive campaign management through MatchCraft’s intelligent platform. We analyze real-time data, make strategic adjustments, and ensure ad spend is always working efficiently.
Whether it’s through email updates, scheduled strategy calls, or our dashboards, we help you maintain transparency and trust with your clients—while we handle the heavy lifting behind the scenes.
MatchCraft Managed Service with Vendasta vs MatchCraft Platform
MatchCraft Managed Service
Best for: Agencies and small-to-medium businesses looking to save time while delivering high-impact results. By eliminating manual tasks and leveraging smart automation, we help you launch campaigns faster and improve performance.
MatchCraft Platform
Best for: Experienced agencies with in-house advertising teams with large budgets that require full control, customization, and scalability. Designed to support complex campaign strategies, MatchCraft offers advanced tools for managing ads across multiple channels to execute data-driven campaigns at scale.
FAQs
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